Career Fairs are a common practice in building candidate pipelines, and a great opportunity for face-to-face contact with interested, active job seekers. Many hiring organizations attend career fairs regularly; however, career fairs have recently ranked at the bottom of the source value index, according to the Direct Employers Survey by Booz Allen Hamilton.
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NASRecruitmentCommunications
Posts by NASRecruitmentCommunications:
December 2nd, 2008
Focus Groups: 7 Steps to Defining your Unique Employment Brand
To determine the parameters of a distinctive employment brand, its necessary to undergo a comprehensive evaluation process. This includes analyzing previous results, setting goals, defining a possible employment brand, substantiating the employment brand proposition and, possibly, conducting a focus group.
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