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Senior Product Manager - Pricing

Reference ID: MAR03842-16
Sales and Marketing
Full Time
Vancouver, BC     

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Position Overview:

As a key member of Business Products team, you will be responsible for defining and implementing national pricing strategies for Business Broadband and Core Wireline services.

In this role you will demonstrate your ability to work effectively cross functionally and move adeptly from strategic to tactical initiatives. Key responsibilities include defining pricing strategy and objectives, economic modelling, competitive benchmarking, cost model analysis, and post-implementation review.

Our team is known within TELUS as a fast-paced and entrepreneurial environment that is a great place to learn and grow. We have a culture of collaboration, recognition, and high-performance. Simply put, if you're bright, ambitious and looking for a challenge, this is the place to be.

    •Understand the market, regulatory, and competitive landscape, leveraging primary and secondary market research; reporting & monitoring of financial performance, Sales win/loss rates, and sales engagement levels of Proposal House; and investigation of opportunity losses; to assess the effectiveness of existing price books and promotions and to quantify the threat of competitive developments •Review findings in discussions and decision making sessions with peers, sales teams and product marketing to identify market problems and opportunities, and understand gaps in pricing or service offerings •Recommend price solutions, market strategies and drive gap resolution to Product Management to better support and/or reposition existing product offerings to meet market demands as required •Develop timely rating recommendations, complete with financial, customer, and product impacts; secure requisite approvals (PM, Leadership, Sales, Finance & Legal services as required); implement rating changes and promotions; and support the training of Sales and Sales support areas on price book revisions and pricing promotions •Ensure that rating recommendations effectively reflect product strategy and tactics related to pricing, bundling, positioning, product lifecycle, placement, promotion, partnerships, financial targets (both revenue and EBITDA), channel compensation recommendations and service guidelines •Provide customer deal criteria/standards; competitive market positioning information; and rating & margin guidelines for adjustment of Price Books to Regional Solution and Proposal House teams •Provide pricing and contract support and advice to teams on specific Enterprise and TBS opportunities as required •Approve or deny requests for pricing beyond the provided guidelines •Provide specific pricing review and recommendations on Sales escalations of opportunities handled by the Regional Solution and Proposal House teams •Understand the costing service elements, methodologies and tools for to Standard Business Solutions Marketing products and initiate requests for improvements and review of costing to improve margins in rating of services •Provide competitive and pricing strategy impacts into the development of financial outlooks and budgeting as required •Collaborate with Product Management, other Channels (Enterprise, SBS, TBS, PS) to better understand market/competition and maintain awareness of respective offers and initiatives •Work to develop and enhance competitive tracking processes and databases •Carry out marketing and research studies and projects as required by ISM management •Mentor and support more junior team members respecting services and rating to ensure ISM initiatives and recommendations are based on sound understanding of services and market research


Required Knowledge, Skills, Abilities:
    •Detailed knowledge (including standard features, options, value propositions, costing elements and technical aspects) of the standard Business Solutions Marketing products and services, including expertise in some or all of the following areas: voice, data, internet, CPS and Collaboration information technology products and services: Advanced •Solid business and financial acumen; proficient in use of cost models and pricing tools; excellent analytical and financial skills, with the ability to quickly understand competitive situations, product positioning and business situations: Advanced •Excellent communication and presentation skills, and ability to develop relationships with key internal and external contacts: Advanced •Strong initiative, interpersonal, planning and organizing skills: Advanced •Strong leadership, project and process management skills, and the ability to lead cross functional teams: Advanced •Knowledge of the sales management process: Intermediate •Knowledge of TELUS' strategic and vertical solutions; solid understanding of competitive offerings and market trends: Intermediate •Microsoft Office: Intermediate

Required Education:
    •University Degree •Post-secondary degree in business or marketing

Required Experience:
    •10+ years of equivalent experience •7+ years of product management experience in IT, telecommunication services •Financial analysis and develop business strategy development is a must •Strong awareness of technology trends and potential influence of future TELUS services

Who is TELUS?

We're a high-performing team of individuals who collectively make TELUS one of the leading telecommunications companies in Canada. Our competitive consumer offerings include wireline, wireless, internet and Optik TV™. We also deliver a compelling range of products and services for small, medium and large businesses; and have carved out a leadership position in the health, energy, finance and public sector markets with innovative industry specific solutions.

The TELUS team is as diverse as the society we live in and the customers we serve. We're also passionate about creating success for our customers, our shareholders, our communities and our team. And we do so by living the TELUS values and delivering on our Customers First commitments.

Do you share our passion?

At TELUS, you create future friendly® possibilities.

At TELUS, we are committed to diversity and equitable access to employment opportunities based on ability.


Posted: January 14, 2017
Closes:February 13, 2017
Email Address:
Company Info
10,000+ employees

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About Telus

TELUS (TSX: T, NYSE: TU) is Canada’s fastest-growing national telecommunications company, with $12.3 billion of annual revenue and 13.9 million customer connections, including 8.4 million wireless ...

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