You're using an older version of Internet Explorer that is no longer supported. Please update your browser.
Best Buy Canada
Best Buy Canada Logo

Senior Digital Marketing Analyst

Reference ID: 840521

Share job:




Marketing

Our Marketing Teams at Best Buy Canada are home to some of the most creative and strategic thinkers in the company. From graphic designers to writers, media analysts to the managers who bring it all together, Marketing is made up of diverse and talented people all committed to one goal: building lasting relationships with our customers.

The Best Buy Media Network's Vision is to transform the way we connect vendors and sellers to our customers. The Media Network team focuses on building new advertising solutions that will connect brands to our customers via impactful ad units leveraging Best Buy's owned channels and 1 st party data.

As a Senior Digital Marketing Analyst you will...
    • Turn analytics into recommendations that will identify advertising ROI and incremental revenue opportunities • Lead the development and execution of the reporting roadmap for the Media Network team • Build clear and visually appealing dashboards that showcase a powerful story to internal and external clients • Compile insights for Monthly, Quarterly, and Annual Business Reviews • Aggregate and analyze campaign metrics to assess performance drivers and identify opportunities • Help our clients understand the impact of their investments in various digital media channels and present recommendations for future campaigns • Build partnerships across internal technology, Marketing Analytics, e-Commerce, and data intelligence teams to deliver scalable reporting solutions

We hope you are passionate about...
    • Data - you are all about the numbers, able to navigate a complex network of data structures and extract valuable insights • Relationship & Team Building - you are an influencer, able to build trust and make connections across all levels of an organization
    • Communication - you are a strong storyteller and love communicating campaign results to vendor partners, executives, and internal marketing teams • Continuous improvement - you proactively drive continuous improvement in your area of expertise and aren't afraid to ask questions

The experience we need...
    • 5+ years of experience in analytics and reporting preferably in Digital Marketing (search, display, mobile, social and email) • Bachelor's Degree in Marketing, Business Analytics, Commerce or related field • High level of expertise with data analysis techniques and tools • Experience working with Google Adwords, Google Ad Manager, Facebook and other digital marketing platforms • Experience building dashboards and using data visualization tools such as Power BI, Tableau.

Bonus points...
    • Experience working within a Digital Agency or Digital Publisher • Experience working in an eCommerce or Agile team environment • Knowledge of Google DSP

We believe we have the unique opportunity to help customers enrich their lives and pursue their passions with the help of technology

Posted: June 22, 2019
Closes: August 21, 2019