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Dilawri Group of Companies - BC Region
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CONTENT WRITING COORDINATOR

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CONTENT WRITING COORDINATOR

REGULAR FULL-TIME POSITION – VANCOUVER

DESCRIPTION:

The Dilawri Group of Companies, Canada’s largest automotive group, is seeking a full time Content Marketing Coordinator to join the company’s expanding BC Region marketing team. The successful candidate will work with the Regional Marketing Manager, Digital Marketing Manager, and Marketing Communications Specialist to implement integrated online content marketing strategies and campaigns that will build the company’s digital presence and increase conversions through website content development, social media content development, email, video and customer relationship management, for the company’s BC dealerships representing 22 automotive retail locations.

DUTIES:

  • Effective content and technical writing to promote product/service/program initiatives
  • Regularly produce content types including blurbs, articles, blogs, video, & email
  • Research relevant industry-related topics for content creation
  • Support social media marketing efforts to increase brand loyalty and improve brand perception
  • Assist in website page updates with current information regarding brands, stores, and dealerships
  • List management to ensure CASL compliance and customer privacy for all locations via customer relationship management software
  • Assist in various marketing-related administration tasks including but not limited to reporting on the website, social, and paid search results
  • Assist the regional marketing department in other marketing projects and activities including but not limited to event activations, creative strategy meetings, and occasional work outside of regular hours

REQUIREMENTS

  • Post-secondary diploma/certificate or equivalent experience in creative/copywriting, content marketing, & social media
  • 2+ years of marketing experience, preferably in a retail or agency environment
  • Strong written and oral communication skills
  • Strong spelling, grammar and punctuation
  • Strong attention to detail
  • Up-to-date with the latest trends and best practices in digital & content marketing
  • Working knowledge of Adobe Creative Suite products
  • Experience using social media platforms like Facebook, Instagram, Twitter, YouTube, and Hootsuite
  • Experience working with Content Management Systems, MailChimp, Google Analytics, CRM Software, CASL best practices is an asset
  • MAC and PC computer experience preferred
  • Excellent working knowledge of MS Office Suite
  • Working knowledge of HTML an asset but not required
  • Excellent judgment and problem-solving skills
  • Critical thinking, strong decision making, ability to organize and coordinate multiple projects

TO APPLY:

Email resume and cover letter to Human Resources. Only shortlisted candidates will be contacted.

ABOUT THE DILAWRI GROUP OF COMPANIES

Dilawri Group of Companies is Canada's largest automotive group with 72 franchised dealerships representing 30 automotive brands throughout Quebec, Ontario, Saskatchewan, Alberta, and British Columbia. Privately owned and operated by the Dilawri family since 1985, the company continues to expand its footprint in Canada, building on its history of excellence in the automotive industry. With more than 4,000 employees, Dilawri Group of Companies is proud to offer exceptional products and customer service in every dealership.

Dilawri Group of Companies is not only a leader in the automotive industry, it is also a leader in the communities it serves, having established The Dilawri Foundation in 2002. The Dilawri Foundation has contributed tens of millions of dollars throughout Canada supporting a variety of charitable causes.


Posted: February 12, 2019
Closes: April 13, 2019
Email Address:
Company Info
Size:
501-1000 employees
Industry:
Automotive

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About Dilawri Group of Companies - BC Region

Dilawri Group of Companies is Canada’s largest automotive group with 58 franchised dealerships representing 31 automotive brands throughout Quebec, Ontario, Saskatchewan, Alberta and British Columb...